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Project Overview

No, we haven’t read it in a gossip magazine, at CreativeMagic Group, we understand that to make a relationship last, creating a connection is key. Knowing each other, building a consistent approach, taking an in-depth look at the scenario. That’s why we like to build a good relationship with our clients, to understand their needs and work together on innovation, strategy and brand culture. And for them, to add value through measurable objectives.

Property Developer

Our niche brokerage services division connects the INVESTORS to the DEALS because we understand that some people do not have the TIME but the CAPITAL to invest in property, so we make it easy for them to passively invest in property by bringing these deals to them.

Property Coaches

Our niche brokerage services division connects the INVESTORS to the DEALS because we understand that some people do not have the TIME but the CAPITAL to invest in property, so we make it easy for them to passively invest in property by bringing these deals to them.

Deal Brokers

Our niche brokerage services division connects the INVESTORS to the DEALS because we understand that some people do not have the TIME but the CAPITAL to invest in property, so we make it easy for them to passively invest in property by bringing these deals to them.

Strategic Direction:

In this era of digital transformation and the constantly evolving digital landscape, customers are now even more hyper connected across mobiles, tablets, social avenues. This is changing the way enterprises do business, and created a need to offer products, services, and solutions that resonate with customers faster and personally. Customers expect instant responses and gratification across all touch points.

The strategy we at (CMG) formulated for this client was to fit into their brief strategically by ensuring that the leads are quality customers and their campaign runs smoothly and efficiently.

The Creative team revisited and revised the strategy, overcoming every hurdle whilst working full time from home all the way until delivery within the given timeframe. Developments in Artificial Intelligence (AI] and all the components that come with it, allow enterprises to get closer to achieving planned and good customer service goals.

THE MAGIC WE DID

Lead Generation

Botho University was struggling with their existing website developed for them by an agency in the United Kingdom and was seeking a technology company with digital transformation capabilities to add value to their existing business. In addition, the Open Distance Learning (ODL) environment in Africa is increasingly becoming competitive. It is gradually becoming the go-to choice for students seeking to further their studies affordable and at a more stable pace. Emerging technology has enabled many traditional Institutions to start offering ODL programmes in Africa which has made the ODL environment highly competitive.

As a relatively new brand in ODL market space, Botho University needed a marketing and branding strategy to enable the institution to launch its new online learning platform successfully in a cross section of African countries first and differentiate itself and its offering from its competitors.

Botho University tasked Creativemagic group Agency to give the brand a face-lift and get those enrollments rolling. The results speak for themselves.

WE GIVE BRAND VISIBILTY

Social Media Management

In this era of digital transformation and the constantly evolving digital landscape, customers are now even more hyper connected across mobiles, tablets, social avenues. This is changing the way enterprises do business, and created a need to offer products, services, and solutions that resonate with customers faster and personally. Customers expect instant responses and gratification across all touch points.

The strategy we at (CMG) formulated for this client was to fit into their brief strategically by ensuring that the leads are quality customers and their campaign runs smoothly and efficiently.

The Creative team revisited and revised the strategy, overcoming every hurdle whilst working full time from home all the way until delivery within the given timeframe.
Developments in Artificial Intelligence (AI] and all the components that come with it, allow enterprises to get closer to achieving planned and good customer service goals. The Chatbot is one such development in technology that can really enable faster and better customer service, being a round-the-clock agent.

Using one agency with a one-stop-shop policy allowed us a great ease of calling upon them for any market related service on an as-needed basis, which makes it cheaper and faster than having to utilize several marketing service platforms. Our digital platforms now are indisputably more attractive, and flooded with more inquiries and engagements than before. In just 6 months, our lead count was sitting at over 12000! We are now focusing on more important things such as registration and nurturing of our leads, a task we are proud to be taking on with Creativemagicgroup Agency as our partner of choice.”

– Thabo Mongoato,
Group Chairman, Thathomo Properties & Investments.

    CMG Marketing Communications (Pty) Limited t/a CreativeMagic Group is a Pan-African fully-integrated strategy and marketing communications agency providing world-class solutions to clients across the continent of Africa. We help companies solve marketing and sales problems; develop greater value in brands; communicate the complex, simply.

    ADDRESS

    Daisy Street Office Park, 135 Daisy Street, Off Grayston Drive, Sandown, Sandton, Johannesburg, South Africa.

    PHONE

    +27.[0]10.590.6264, +27.[0]719.130.776

    EMAIL

    info@creativemagicgroup.com