Augmented Reality (AR) is one of the biggest digital trends that have hit the social media sphere. This is because it places digital information on top of real life imagery. In simple terms, a user simply points their camera at a real life target, and digital imagery is overlaid onto the image.
The versatility of Augmented Reality means that any object can be super-imposed into a users view to give them a glimpse into how that object actually looks/works. So think of it as delivering a advertising strategy in real time. Customers and clients get to experience your product or service as it is meant to be used.
If you need a cost effective, experienced Social Media Augmented Reality Partner to produce your own effects and augmented reality assets, you are in the right place.